Hi there. Let me introduce myself.
I’m an ambidextrous, self-proclaimed super-taster and proud boy mom, who lives for a good dance track. I work in advertising, thrive on creative chaos, and call the Bay Area home.
For as long as I can remember, life’s been one big production. Whether I was directing living room dance recitals as a toddler or producing integrated campaigns for the Super Bowl, I’ve always thrived at the intersection of creativity and coordination.
My professional journey technically began after college, as an Event Coordinator at a Silicon Valley tech startup. But it was at Gap Inc., working in photo production, where I truly discovered the scale—and magic—of the creative process. That spark led me into the world of commercial advertising, and in 2017, I dove headfirst into the deep end as a Broadcast Producer at Goodby Silverstein & Partners. There, I cut my teeth with iconic brands like Doritos, Comcast, BMW, Liberty Mutual, and Pepsi.
Today, I lead end-to-end productions across Uber’s many lines of business, partnering with both in-house teams and external agencies to bring creative ideas to life—no matter the size or scope.